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In This Edition:
News Update:
Tips of the
Week:
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| Editor's Note:
Most nonprofits have been tightening budgets
across the board. While some sector conferences have experienced
double-digit declines in attendance, others have sold out with
people scrambling on the wait list.
We want to hear from you. What makes a
conference hot or not? Are your conference choices made by
budget constraints or are some conference topics no longer
appealing?
Please take a minute to fill out this survey
- and feel free to forward it to friends and colleagues in
the sector. As always, thank you for your
participation.
http://www.surveymonkey.com/s.aspx?sm=enn8ZQ_2bnOQbR2HKl3G_2f1Ig_3d_3d |
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Identifying And Cultivating Major
Donors
Every nonprofit is concerned about the
economy's impact on fundraising efforts. There's no doubt that
you'll need to work harder than ever to cultivate strong
relationships with your constituents if you're going to compete
effectively for donor dollars.
But unless you're strategic about
constituent relationship management, you might find that
you:
To read
the complete article click here... |
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Finance ... Monitoring
sub-recipients of federal grants
Nonprofits dealing with federal agencies, especially
those receiving pass-through or similar funding must be
extremely careful about abiding by various
regulations.
At the AICPA Not-For-Profit Financial Executive Forum
held in Anaheim, Alex Weekes and Mark LoManto of ML Weekes &
Company, PC explained the care that must be given to dealing
with sub-recipients. Much of this advice is in response to
information released by the federal Office of Management and
Budget (OMB).
Factors that include the nature, timing and extent of
monitoring of sub-recipients include:
Monitoring activities include:
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Reporting. Requiring reports to be
submitted.
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Site
visits. Reviewing records and operations at the
recipient’s site.
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Regular contact. Contacting sub-recipients (by telephone,
email, etc.) and inquiring about activities.
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Local
and national publications. Reviewing for articles, positive or
negative, about the sub-recipient.
Further, steps should be taken to manage high-risk
recipients:
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Requiring approval before proceeding to the next
phase,
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Additional project monitoring,
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Requiring more detailed reports,
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Increased frequency of reporting,
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Establishing additional prior
approvals,
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The
pass-through entity must notify the sub-recipient, in writing,
regarding the nature of special conditions/restrictions imposed,
the reason for imposing them, corrective actions to be taken and
the time allowed, the method for requesting reconsideration of
the conditions for restrictions imposed. Once deficiencies have
been corrected, special conditions should be removed
immediately.
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Management ... 8 steps for starting to go
green
Nonprofit organizations exist
to make the world a better place in which to live. One of the
many ways to accomplish this worthy aim is taking a green
approach. This means going paperless where possible, recycling
and looking for ways to get the most efficient use of our
resources. And yes, nonprofit managers, that includes
you.
Speaking at the AICPA
Not-For-Profit Executive Forum in Anaheim, Randy Johnston,
executive vice president of K2 Enterprises of Hutchinson,
Kansas, offered advice that nonprofits can follow to practice
what they preach about cleaning up the environment.
What can you do?
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Contact manufacturers and
determine the extent of your involvement in their
recycling.
-
Review the state and local
requirements for recycling of electronic components and
determine how these might affect you.
-
Open discussions with other
organizations and your reseller.
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Educate your clients or
customers on their responsibility. Include in contracts and
engagements letters any incurred
responsibility.
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Consider sending out a
newsletter or email reminding clients or donors of the
requirements in their states.
-
Encourage clients to cycle
out those older CRTs and get them out of the
system.
-
Plan on a quality computer
monitor lasting through as many as three CPUs, or a useful
economic life of 10 years.
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Buy high-end, buy large and
benefit from the investment. |
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4th
Annual Bridge to Integrated Marketing &
Fundraising Conference Gaylord National Resort July
21-23 http://www.bridgeconf.org | |
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Donors ... Using Focus
Groups
So, let’s focus. When
gathering focus groups, focusing means not only gathering a
group of people and offering them free lunch. It also involves
focusing on what the focus groups said to bring focus to
fundraising.
Focus group research can help
an organization understand perceptions among the organization's
donors/members or the general public, remove the insider
mentality of those setting strategies and give ideas on how
pre-testing, language, messaging and strategies
resonate.
At a Direct Marketing
Association New York Nonprofit Conference, John Perell of the
American Red Cross national headquarters and Dana Weinstein of
the United States Holocaust Memorial Museum offered advice on
how to implement focus group research.
They suggested:
- Consult with an external firm to oversee
recruitment and facility and to moderate.
- Work with the firm to create a discussion
guide and materials that probe for what you are trying to test
or understand and to determine location(s) for
research.
- Establish goals/hypothesis.
- Determine audience and group
compositions.
- Recommend conducting focus groups in
multiple locations for valid sampling.
Further, they said that there are five
factors that bear on any organization's success in raising
money. They are:
- The donor market available to the
nonprofit.
- How well the case for support resonates
with the available market.
- Management reputation.
- Donor worthiness.
-
Fundraising
practices. |
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